Hello! I'm Emily Hammel-Shaver.

I believe in keeping life simple, joyful, and beautiful. 

I kicked off my career at age 19 when I walked into the largest community arts center on the East Coast and asked if I could be their first staff writer.  I joined their team as a sophomore in college.  It was heaven: promoting new exhibitions, interviewing artists, and writing the galleries’ brochures.

12 years later, I still love working with artists – and creative minds of all kinds. 

I work with clients with beautiful products and ideas who want to illuminate their businesses through powerful, authentic writing and simple, strategic Squarespace web design.

My clients amaze me with the stunning environments, experiences, and solutions they create for their customers.  It’s an honor to witness their creativity and a joy to impact their bottom line.

I bring a multi-disciplinary skill set and 10+ years of experience to work for you.  My expertise is in digital marketing, writing that makes the soul of your business shine, and graceful, impactful design for the web and print. 

I help you explain what makes your business unique so you can reach your customers and build stronger relationships. 

Clients tell me they love that I “get it” quickly: their business, what makes it special, and how to position it in the market.  

My clients tell me I’m easy to work with and talk with. That I bring order, calm, and clear direction to each project and their business.  They love that I love managing the details of a project -- so they don't have to.

When I am not creating for my clients or restoring my Victorian home in Bucks County, Pa., I’m binge-listening to marketing podcasts, reading in the sun with a glass of malbec, or making a big batch of soup.  On really good days, I’m covering a canvas with oils or looking at the world upside-down from my yoga mat.

On really, really good days, I’m exploring new possibilities with wonderful, creative people like you.

If this sounds good to you, let’s have a conversation 


"In addition to Emily's excellent writing skills, her pride in her work, integrity, and careful attention to detail are rare and appreciated qualities."

– Diane LaBelle, Executive Director, GoggleWorks Center for the Arts

"Emily is talented, thoughtful, organized, and so easy to work with.  She also took the time to listen, to understand my business and goals.  The sales funnel and marketing message that she created caused new clients to contact me as soon as my site launched!"

– Andrea Mihalik, Owner & Artist, Wild Chairy

“Emily is one of the most skilled writers and document designers with whom I have worked. She is a pleasure to work with and an all-around wonderful person.” 

– Amy O’Brien, Program Director, Kutztown University of Pennslyvania