Give voice to your vision + value.

 

RED SLED WINE
California

As a visionary creative, consultant, and entrepreneur, you’ve built a business on your remarkable talent, deep industry expertise, and a small support staff.

You’ve worked hard to establish your pioneer brand by delivering a service that thinks 10 steps ahead of your industry. You’re not afraid to buck the system if it means gaining the freedom to do more creative, effective, meaningful work for clients — that creates breakthrough change.

Now you’re ready to stop the hustle and start enjoying more ease, less stress, better clients, bigger profit – but you can’t seem to break through your business’s status quo.

Here’s what may be getting in your way:

  • You have a vision for what’s next – but you can’t get there with the messaging and materials that got you here. Your positioning is stuck in the past and you don’t know how to distill the big picture into the details and tools that will take your business forward.

  • Your brand looks and sounds like everyone else in your industry. Your website is outdated, your sales tools are stale, and your collateral materials fail to demonstrate what makes you different: your expertise; commitment to innovation, quality, and creativity; and the extraordinary outcomes of your service and approach.

  • Your time is limited. You want to spend it doing the work you love, not marketing it. Writing and design are not your zones of genius; operations and organization don’t spark joy. The task of translating your vision and value – creating meaningful marketing tools that connect with your dream clients – keeps getting bumped from your to-do list.

You need a clear value proposition, a compelling voice, and concise messaging that communicate your difference and attract the right prospects. That’s what I do.

Through a finely tuned process and streamlined timeline, I’ll guide us to collaborate quickly and effectively. Together we’ll develop the tools you need to lead your business to meaningful growth.

Here’s what we’ll accomplish together:

  1. Identify what’s missing in your positioning, where your brand voice is failing, and the breakdowns and gaps in your sales tools, marketing materials, and supporting collateral.

  2. Develop clear positioning, a powerful value proposition, and a compelling brand voice that convey what makes your work and results exceptional. 

  3. Craft clear, concise, and compelling copywriting that applies your brand voice and image to critical customer-facing marketing tools, like your website, sales sheets, presentations, proposals, and brochures.

  4. Design and refine your brand image to refresh (or reinvent) your identity with visuals that align with the strategy and tone of your brand positioning and voice. We’ll leverage my network of top-tier talent to build a dream team of creative partners to your business.

  5. Roll-out your brand message through additional external and internal tools and communications so customers and your growing team are in alignment with the vision and value of your brand.

The results are meaningful messaging and materials that distill what you do, demonstrate what makes you unique, and attract your ideal clients. 

The first step is a complimentary consultation. Let’s begin.

 
 
Your ability to pick my brain and put it out into the world blew my mind. That’s not an understatement. Thank you so much for helping us tell our story, Emily! You’ve been such an important part of shaping our thoughts about Bloomsday.
— Zach Morris, Owner, Bloomsday Café

Your business is on the edge of something extraordinary. Step forward.